R as responsibility

A critical/iconic lamp by Bevk Perović Arhitekti

There are professions more harmful than industrial design, but only a very few of them (Victor Papanek).

Responsibility is what is need to be pursued for the design that is going to come.

Responsibility on the choices one takes during the design process, because these choices can influence how the project goes.

Responsibility towards users, meaning that a product has to be used by people and their perception is basic to understand if it is going to be useful or just landfill.

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